With the widespread legalization of medical and recreational cannabis use, comes the opportunity for a new light to this often demonized yet incredible plant. There are so many who use it regularly to enhance living a healthy life- and now we can finally talk about it! In my class, COM561 I took the opportunity to provide information to my viewers on the benefits that cannabis could possibly have for them. The perfect equation for someone to feel their best is through exercise, eating well, and feeling well and I’m so happy I got the chance to showcase this in my projects.
PHOTOSHOP / GRAPHIC DESIGN:
For our first project, we were assigned to design a Photoshop Graphic Design piece. The purpose of my blog was to share information on how to incorporate a healthy life style with the use of cannabis. So this graphic design could either be used as an advertisement for my blog or a graphic used on the blog itself. It incorporates 3 main components of my vision: Live Well, Eat Well, and Feel Well to ultimately reach a state of being the best and happiest you.
The Live Well message and imagery are representing living both an active and present life. I myself do a lot of yoga so this image really spoke to me as yoga incorporates both of those qualities.
The Eat Well message is pretty self explanatory, as one of the best ways to take care of yourself is being mindful of what you put inside your body. By taking care of your body from the inside out, you can reach ultimate health.
The Feel Well message and imagery relate to cannabis. As it can be used to relieve issues including chronic pain, anxiety, depression, and insomnia but it can also light the fire for your creativity and even be used as a driving force to ignite your life. Whether people choose a psychoactive or non-psychoactive aspect of the plant it can help them feel their best.
ILLUSTRATOR /LOGO PROJECT:
For our second project, we were asked to design a logo in Illustrator. When I think of the word “Wellness” it makes me think about feeling my ultimate best. I wanted to highlight the aspect of wellness so I made that the emphasis of my piece by making it gold. I wanted to have a colorful and playful logo that was also classy and showcased the overall vibe of my brand.
AUDITION/ AUDIO PROJECT:
For our third project we were asked to produce an audio piece in Audition. My goal was to initiate a conversation that got people interested in the amazing health benefits this plant offers. I think a lot of people tend to only think of cannabis users as lazy people stuffing their face with hot pockets when really it can be used as medicine or even a huge help to jump start a healthy life.
I shared my personal story in this piece as I have suffered from anxiety for as long as I can remember. Sharing my story sets the stage of why I am so passionate about this plant as it has changed my life for the better. Cannabis has helped me get passed a really horrible time in my life and now I am the happiest I have ever been.
Hopefully people can hear my story, and find the motivation to do what they need to live a happier and healthier life as well.
PREMIERE / VIDEO PROJECT:
For our fourth and final piece we were asked to produce a video using Premiere. I decided to make an informal video for viewers who wanted to learn more about the basics of cannabis. I think a lot of people are unsure of where to begin when it comes to cannabis and the potential benefits it could have for their lives. Working in the cannabis industry for the past six months has shown me that a lot of people are uneducated when it comes to the plant, but desperately want to be. Videos like this are beneficial for people to jumpstart a healthy life with cannabis. This video could be shared on social media as well as put on a cannabis retail store website, or even on YouTube! It’s pretty versatile as it’s providing information for anyone interested in the topic.
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